METAMINER · FIELD BRIEFING BRIEFING Nº9 ▸ TUE, JUL 28, 2026 ▸ 04:23 UTC NEXT BRIEF 04:00 UTC DAILY
JOEY-FE-FB
Pattern brief · all patterns ↗

Guaranteed issue / no medical exam

Established — 7 brands running itHeating up — a new brand joined1707d longest run

Removes the biggest barrier for older buyers — no medical exam, guaranteed acceptance — so health worries don't block signup.

Convergent, robust to single-brand loss · 7 brands · 3,292 cumulative ad-days · running since 2026-05-18. Momentum: ↑ +625 ad-days, ↑ +1 brand. robust

Brands: My Affordable Burial Coverage, Burial Coverage Direct, Complete Family Protection (aggregator), Final Expense Experts, Legacy Family Assistance (aggregator), Senior Life Insurance, Veteran Life Insurance (aggregator)

Signature: guaranteed-issue

AI ad drafts 2

Generated from this angle's winning structure (structural copy, original wording + imagery). Click to open full size.

AI ad draftgoogle/gemini-2.5-flash-image ✓AI ad draftgoogle/gemini-2.5-flash-image ✓

Hook copy 39 matched

My Affordable Burial Coverage 20 hooks · 12 unique

35d▶ 31s❤️ YOU LOVE THEM, PROTECT THEM ❤️ Waiting to prepare for final expenses? It’s time to make the move—your family deserves it. 🔎 Here’s the reality: Funeral costs can be due within 48 hours. Could you View ad
424d🛡️ Secure affordable funeral and final expense coverage with no medical exams or tax worries. View ad
145d🇺🇸 VETERAN SPOUSES 🇺🇸 Most military families are surprised to learn the VA's burial benefit is limited to the veteran, leaving spouses with little to no coverage when it matters most. Many veter ×3 View ad
138dLouisiana residents 45-85: Funeral costs now averaging over $9,000. View ad
129d🛑 ATTENTION SENIORS PLEASE READ! View ad
100d🚨 NO 2 YEAR WAITING PERIOD ON BURIAL PLANS 🚨 NEW Final Expense Programs that cover PRE-EXISTING Conditions like: COPD, Oxygen Use, Diabetes, Diabetic Neuropathy Have you thought about who will be ×5 View ad
92d✅ Don't leave your family with funeral costs. View ad
67d• Paid for by Forever Family Insurance 🔥 The VA has made a small burial fund available to every Veteran who qualifies. Still, it is not enough…so, what’s your plan? Most are unprepared, and this is N ×3 View ad

and 4 more unique

Burial Coverage Direct 1 hook

34d🛡️ Help Protect Your Loved Ones From Unexpected Final Expenses Planning ahead can help ease the financial burden on your family and provide greater peace of mind for the future. Robert Wicker offer View ad

Complete Family Protection (aggregator) 2 hooks · 1 unique

145d🇺🇸 VETERAN SPOUSES 🇺🇸 Most military families are surprised to learn the VA's burial benefit is limited to the veteran, leaving spouses with little to no coverage when it matters most. Many veter ×2 View ad

Final Expense Experts 6 hooks · 4 unique

166d⏳ 🚨 NEW Programs That Pay 100% of Your Final Expenses – Up to $50,000 in Coverage! View ad
103dPLEASE READ CLOSELY 👀 🚨 𝐁𝐈𝐆 𝐍𝐄𝐖𝐒 𝐅𝐎𝐑 𝐅𝐀𝐌𝐈𝐋𝐈𝐄𝐒 🚨 Newly released programs are now helping families prepare for ALL future expenses — so your loved ones are fully protected... Cl View ad
84dPLEASE READ CLOSELY 👀 🚨 𝐈𝐌𝐏𝐎𝐑𝐓𝐀𝐍𝐓 𝐔𝐏𝐃𝐀𝐓𝐄 🚨 Recently approved NEW planning programs, designed to cover ALL of your end-of-life costs... Select ×2 View ad
83dPLEASE READ CLOSELY 👀 🚨 𝐈𝐌𝐏𝐎𝐑𝐓𝐀𝐍𝐓 𝐔𝐏𝐃𝐀𝐓𝐄 🚨 Recently approved NEW burial programs, designed to cover ALL of your final expenses... Select ×2 View ad

Legacy Family Assistance (aggregator) 2 hooks

96d📢 SENIORS 📢 Worried about leaving your family with expensive funeral bills? We have a great solution just for you! Introducing our Affordable Burial Coverage, a special plan that pays for all fune View ad
56d📢 SENIORS 📢 Worried about leaving your family with expensive funeral bills? We have a great solution just for you! Introducing our Affordable Burial Coverage + Living Benefits, a special plan that View ad

Senior Life Insurance 4 hooks · 1 unique

100d🚨 NO 2 YEAR WAITING PERIOD ON BURIAL PLANS 🚨 NEW Final Expense Programs that cover PRE-EXISTING Conditions like: COPD, Oxygen Use, Diabetes, Diabetic Neuropathy Have you thought about who will be ×4 View ad

Veteran Life Insurance (aggregator) 4 hooks · 2 unique

145d🇺🇸 VETERAN SPOUSES 🇺🇸 Most military families are surprised to learn the VA's burial benefit is limited to the veteran, leaving spouses with little to no coverage when it matters most. Many veter ×3 View ad
34d🚨 ATTENTION VETERANS & LOVED ONES ! View ad

Image overlays 6 unique

Spoken hook 1 unique

Full transcripts (1 clip)

Iteration since prior run

3 new, 1 dropped, 0 morphed (A/B test signal).

Brand × runtime

BrandHooksDays totalMax singleVideoOverlay
My Affordable Burial Coverage201876424119
Burial Coverage Direct1343401
Complete Family Protection (aggregator)229014502
Final Expense Experts655316606
Legacy Family Assistance (aggregator)21529602
Senior Life Insurance430410004
Veteran Life Insurance (aggregator)436614504